I loved interviewing Sara Custer, VP of Operations for Imperfect Produce, a produce delivery company that sources ugly produce straight from farms and delivers it to your door for 30-50% less than grocery store prices. Customers save money, eat healthier, support farmers, and fight food waste. The Imperfect community keeps over 100,000 pounds of produce from going to waste every week, and to date, has kept over 10 million pounds of produce from going to waste.
Listen to today's episode to learn how Imperfect produce reduces food waste, saves customers money, sees customers switch from take out to cooking in their own kitchens, and offers opportunities for farmers to increase their income. 20% of the produce grown today does not meet cosmetic standards required by grocery stores, and much of it ends up wasted. Also 40% of the food grown today is wasted - we have a lot of work to do to be sustainable!
What is Sara's top tip for eating healthfully and supporting your community and environment? Ask yourself: Do I really know what I'm eating? When you order takeout or buy packaged food, do you really know what ingredients are in it? You always do when you cook at home! Also, take a minute to think about actual prep time for meals. Often take out seems faster, but baking a chicken breast and having a salad is probably much faster.